Trish Nagy Travieso is a branding, communications & public relations specialist with over 20 years in international luxury media. Trilingual and multi-cultural, Trish was the Global Editorial Manager for ELLE magazine’s 45 editions worldwide.

What I Have Done

As a consultant for international luxury brands, I optimize all axes around a brand through my 360° approach, from creating or revamping a brand story, enhancing PR and communication strategies or developing engaging content for consumers.

I love exchanging with others and sharing my knowledge of branding and communication, so I lecture at fashion and business schools (CELSA, Sup de Pub, Emlyon, Mod’Art…) on themes such as Media and Public Relations. It’s a way to impart on the younger generation what I’ve learned and to inversely learn from them.

An avid writer, I’ve written and published themes ranging from women’s rights, empowerment and sustainability to wedding planning and travel, as well as fashion press reviews and personal essays (published in ELLE and ELLE Decoration magazines around the world to literary reviews).

During my time as Global Editorial Manager for the 45 editions of ELLE, I strengthened the brand’s positioning through the creation, implementation, and reinforcement of brand guidelines for print magazines, digital platforms and event channels, training and advising key players (publishers, editors-in-chief, fashion directors, art directors) on how to implement the brand internationally through editorial, marketing and diversification strategies.

I developed and produced cross-platform editorial campaigns for the 45 editions of ELLE internationally, working with top editors to maximize audience engagement, in addition to creating and coordinating branded content campaigns for luxury fashion brands.

On cloud nine, I traveled the world in an original web series to discover ELLE editors’ favorite spots in their local cities. As producer and host of these TravELLE Guides, I interviewed the editors and tried and tested everything from Michelin-starred restaurants to ultra-trendy local eateries, fashion boutiques to luxurious spas and everything in between, resulting in 34 webisodes filmed in cities like Rio de Janeiro, New York, Istanbul and Amsterdam.

In a brand new team dedicated to conceiving and producing exclusive editorial content for the entire ELLE network, I created and produced covers and feature stories in collaboration with ELLE editors-in-chief and top creative talent, working with partners ranging from luxury brands to humanitarian associations.